Cyprus Deputy Minister for Tourism Savvas Perdios has said that the Deputy Ministry will soon announce the final version of the 2020 – 2030 National Tourism Strategy.
Tourism is among the Government’s top priorities, Perdios underlined on Friday, speaking at an event of the Cyprus Hotels Association in Famagusta.
According to Perdios, for the years 2020 – 2021 the Deputy Ministry was planning to put emphasis on Cyprus’ connectivity, its branding which would be launched in Germany in March, the implementation of the regulatory framework and the purchase of an electronic platform that would help the Deputy Ministry and the hoteliers to evaluate the quality of services provided in each district, known as “on-line reputation management”.
The Deputy Ministry, he noted, along with hoteliers would seek to enrich the island’s tourism product in the next two years.
Among their goals, he added, was beach classification, the prohibition of alcohol in public spaces, to find solutions for noise pollution and to set up a tourist police unit.
On connectivity, Perdios noted that “over the last six months our efforts in consultation with Hermes Airports have been untiring, in order to further increase connectivity”.
What happened with Thomas Cook, he said, was a message that the time has come for us to look for other markets, besides the traditional ones.
“Britain and Russia will always be important for Cyprus, however that is not enough anymore because if we want to keep developing tourism in our country, we have to look at other countries such as the Netherlands, France, the Scandinavian countries and the Arab world,” he concluded.